When you can’t compete on price for your training services Five marketing strategies to get more learners and repeat business without competing with low quality, fast turnaround, competitors It’s that time of year in Australia when training providers vie to convince people that garnering new skills will lead them to...
Category: Marketing
Are you looking for customers in the right places?
8 marketing mistakes you could be making that could easily be fixed Being in business can be one of the biggest roller coaster rides of your life. Some people don’t make it past the first revolution. Others manage to navigate the highs, lows, tight corners and the many twists and...
Who’s hiding in your list?
Have you ever heard a phrase for the first time and then for weeks after hear it again and again ad nauseum. That happened a few years ago when an online marketing guru announced during a face to face workshop “the money’s in the list”. He was talking about customer...